Crossing the finish line of the FNB Wines2Whales 2023

Going into the FNB Wines2Whales, the two Dirt Addict teams could not have predicted the kind of experience they would have over the 3 days. Day 1 was scheduled to start in Hermanus, but the last-minute change had the teams ride a circular route that started and finished at Lourensford Wine Estate. “I really wanted […]

Team Dirt Addict takes the Tribe Vibe to FNB Wines2Whales

3 days, 200km, 4500m elevation. Anja, Valerie, Imelda and Danya will taste the GEES of this year’s FNB Wines2Whales. This being their first MTB stage event, both teams are nervous about what they will be up against in the days to come. A last-minute route change sees the start and finish of day one shifting […]


There was one goal. To get Rudy over the finish line and into the Amabubesi Club. [Riders that have finished the event three times are awarded membership of Amabubesi – the Absa Cape Epic Finisher Club. “Amabubesi” means “pride of lions” in Zulu, a fitting description for the tough breed of riders who tackle the […]

Lunch With The Dirt Addict Ladies

We started our Breast Cancer Awareness campaign in August (Women’s month) with the release of the Dirt Addict crop top by Dada Active Wear. With every crop top sold, we dedicated a portion of the proceeds to the Confetti Angel’s Zonny’s Love Box project.  October was dedicated to bringing about Breast Cancer Awareness to our […]

She is Brave Campaign

Last month Dirt Addict introduced a collaboration project with Confetti Angels and Dada Wear in support of Breast Cancer Awareness month. Since that announcement, a Facebook Live chat was held with Crystal Kensley and Denise Vockins where they shared their incredible cancer survivor stories. It was in their positive approach to being diagnosed, the bravery […]

Breast Cancer Awareness Collaboration Project

For Immediate Release September 2022 DIRT ADDICT partners with Dada Active Wear and Confetti Angels to support national breast cancer awareness month. Annually, October marks Breast Cancer Awareness month, an opportunity to place focus on women reducing their cancer risk and raise awareness. The month also serves to show support for Confetti Angels NPO whose […]