We started our Breast Cancer Awareness campaign in August (Women’s month) with the release of the Dirt Addict crop top by Dada Active Wear. With every crop top sold, we dedicated a portion of the proceeds to the Confetti Angel’s Zonny’s Love Box project.
October was dedicated to bringing about Breast Cancer Awareness to our community by sharing the stories of two Cancer survivors, Crystal Kensley and Denise Vockins. We used our Facebook Live platform to chat to these incredibly strong and positive women.
To wrap up a great campaign, we celebrated with a lunch held at Koffi Terapi in Willowbridge Lifestyle Centre. Members of The Dirt Addict community were invited to cheers a glass of bubbly, connect and meet Denise & Crystal. Insightful and educational, the bittersweet afternoon was filled with laughter and tears alike as each woman experienced the highs and lows of the shared stories.
The She is Brave Campaign was born out of this month’s efforts and will continue to serve by bringing educational information to the women’s community going forward.
A special note of thanks to our sponsors who contributed to making every woman feel loved and spoilt.
EMMERS VOL BLOMME
SOHO COFFEE WORX
GLAD South Africa
MONTAGU DRIED FRUIT & NUTS
AZéL VAN DER COLFF – REALTORS SA
SOCIAL MEDIA WITH JANA
YOGA WITH SHARON
THE ABUNDANCE FACTORY
CONTROL BALANCE – NATALIE
BREWMEISTER COFFEE COMPANY
SAM BELL COACHING
About Dirt Addict
Dirt Addict is an active community for women, built by women and supported by women with a focus on inspiring and encouraging women of all ages to live more actively through running and cycling – no matter their fitness level. The focus is to provide a safe space and pathway for growth, connectivity, guidance and laughter, whether a beginner getting off the couch or a fitness enthusiast looking to progress. Dirt Addict is an active lifestyle community who encourages outdoor enthusiasts, with a specific focus on women, to be more active, to connect and to celebrate life.
For more information visit www.dirtaddict.co.za